- Mass media is the term used to denote, as a class, that section of the media specifically conceived and designed to reach a very large audience (typically at least as large as the whole population of a nation state). It was coined in the 1920s with the advent of nationwide radio networks and of mass-circulation newspapers and magazines. ... en.wikipedia.org/wiki/Media
- Messages that are distributed through the technologies, principally text in books, study guides and computer networks; sound in audio-tapes and broadcast: pictures in video-tapes and broadcast; text, sound and/or pictures in a teleconference. www1.worldbank.org/disted/glossary.html
- Commercial advertising media can include wall paintings, billboards, street furniture components, printed flyers and rack cards, radio, cinema and television ads, web banners, shopping carts, web popups, skywriting, bus stop benches, human directional, magazines, newspapers, town criers, sides of buses or airplanes ("logojets"), taxicab doors, roof mounts and passenger screens, musical stage shows, subway platforms and trains, elastic bands on disposable diapers, stickers on apples in supermarkets, the opening section of streaming audio and video, posters, and the backs of event tickets and supermarket receipts. Any place an "identified" sponsor pays to deliver their message through a medium is advertising.
- Social Media is a term that is used for a broad spectrum of topics, and has several different connotations, however in the context of internet marketing, Social Media refers to a collective group of web properties that primarily driven by the users. For example, blogs, discussion boards, vlogs, video sharing sites and dating sites. Social Media Optimization (SMO) is the process of trying to get one's content more widely distributed across multiple Social Media networks.
Pluck define as;
- pull or pull out sharply; "pluck the flowers off the bush"
- hustle: sell something to or obtain something from by energetic and especially underhanded activity
- overcharge: rip off; ask an unreasonable price
- pull lightly but sharply with a plucking motion; "he plucked the strings of his mandolin"gutsiness: the trait of showing courage and determination in spite of possible loss or injury
- strip of feathers; "pull a chicken"; "pluck the capon"
- pick: look for and gather; "pick mushrooms"; "pick flowers"
- the act of pulling and releasing a taut cord
The details above will give us a idea of what Media Pluck is all about, we can have more updates of social awareness, club is what we are making here. I don't really think this last paragraph are making any sense.
